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{{Infobox song
| name = Don't Give It Away
| type = single
| cover = Don't Give It Away.jpg
| artist = [[Fridayy]] and [[Chris Brown]]
| album = Fridayy
| released = {{start date|2023|6|2|mf=y}}
| recorded = 2023
| studio =
| genre = [[Contemporary R&B|R&B]]<ref name="RapUp"/>
| length = 3:26
| label = Lost in Melody, [[Def Jam Recordings]]
| lyricist =
* [[Fridayy|Francis Leblanc]]
* [[Chris Brown]]
| producer =
* Aidan Brody
* KVRIM
* Fridayy
| chronology = [[Fridayy]]
| prev_title = Blessings
| prev_year = 2023
| next_title = Lies
| next_year = 2023
| misc = {{Extra chronology
| artist = [[Chris Brown]]
| type = single
| prev_title = How Does It Feel
| prev_year = 2023
| title = Don't Give It Away
| year = 2023
| next_title = Summer Too Hot
| next_year = 2023
}}
}}
"'''Don't Give It Away'''" is a song by American singers [[Fridayy]] and [[Chris Brown]]. It was released on June 2, 2023, through [[Def Jam Recordings]] as the lead single from Fridayy's self-titled first album.<ref name="Apple">{{cite web|url=https://music.apple.com/us/album/dont-give-it-away-single/1689444074|title=Don't Give It Away - Apple Music|website=Apple Music}}</ref>
==Background and release==
Fridayy and Chris Brown worked together for the first time on Brown's 2022 album ''[[Breezy (album)|Breezy]]'', on the record's opening track "Till the Wheels Fall Off", with Fridayy handling the production side of it.<ref>{{cite web|url=https://www.bet.com/article/ngfsol/ontheverge-fridayy-is-looking-to-make-more-timeless-hits|title=OnTheVerge: Fridayy Is Looking To Make More Timeless Hits|website=BET}}</ref><ref>{{cite web|url=https://www.hitc.com/en-gb/2022/06/24/till-the-wheels-fall-off-chris-brown/|title=CHRIS BROWN’S TILL THE WHEELS FALL OFF IS A BREATH OF FRESH AIR IN NEW BREEZY ALBUM|website=HitC}}</ref>
On May 28, 2023 Fridayy officially previewed on his [[Instagram]] account his new single in collaboration with Brown, titled "Don't Give It Away".<ref>{{cite web|url=https://www.hotnewhiphop.com/683447-fridayy-leaks-chris-brown-collaboration|title=Fridayy Leaks Chris Brown Collaboration By “Accident”|website=hotnewhiphop}}</ref> The song was eventually released the following week.<ref name="Apple"/>
== Music and lyrics ==
"Don't Give It Away" is a [[Trap music|trap]]-infused [[Contemporary R&B|R&B]] up-tempo,<ref name="RapUp">{{cite web|url=https://www.rap-up.com/2023/06/22/fridayy-enlists-chris-brown-for-dont-give-it-away-visuals/|title=Fridayy Enlists Chris Brown For "Don't Give It Away" Visuals|website=Rap Up}}</ref> based off what ''Hype Magazine'' described as "a slick guitar loop that snakes around a glitchy beat".<ref name="Hype">{{cite web|url=https://www.thehypemagazine.com/2023/06/chris-brown-and-fridayy-link-for-new-visual-dont-give-it-away-out-now/#google_vignette?utm_content=cmp-true|title=Friday drops new joint FT. Chris Brown ‘Don’t Give It Away’|website=Hype Magazine}}</ref> The song’s theme is centered around emotional restraint.<ref name="RapUp"/>
== Critical reception ==
''[[XXL magazine|XXL]]'' expressed a positive response on the track, claiming it as one of the best releases of its week.<ref>{{cite web|url=https://www.xxlmag.com/the-weeknd-moneybagg-yo-gunna-best-new-hip-hop-songs/|title=13 best released of the week|website=XXL Magazine}}</ref> ''The Hype Magazine'' described it as "the summer’s most undeniable up-tempo R&B anthem".<ref name="Hype"/>
==Music video==
The official music video was released on June 21, 2023, and it was directed by The.97.<ref>{{cite web|url=https://rapradar.com/2023/06/21/video-fridayy-ft-chris-brown-dont-give-it-away/|title=VIDEO: FRIDAYY FT. CHRIS BROWN “DON’T GIVE IT AWAY”|website=Rap Radar}}</ref> The video positions Fridayy and Brown in what was described by ''[[Rap Up]]'' as a "bustling casino", embodying the song's theme of emotional restraint.<ref name="RapUp"/> Chris Brown's style in the video has been noted for being reminiscent of his 2017 music video for the single "[[Privacy (Chris Brown song)|Privacy]]".<ref name="RapUp"/>
==Charts==
{| class="wikitable sortable plainrowheaders" style="text-align:center"
|+Chart performance for "Don't Give It Away"
! scope="col"| Chart (2023)
! scope="col"| Peak<br /> position
|-
! scope="row"| New Zealand Hot Singles ([[Recorded Music NZ|RMNZ]])<ref>{{cite web|url=https://nztop40.co.nz/chart/hotsingles?chart=5593|title=NZ Hot Singles Chart|publisher=[[Recorded Music NZ]]}}</ref>
| 11
|-
{{single chart|Billboardhot100|94|artist=Chris Brown|rowheader=true|access-date=August 21, 2023}}
|-
{{single chart|Billboardrandbhiphop|32|artist=Chris Brown|rowheader=true|access-date=August 21, 2023}}
|-
! scope="row" |US [[Hot R&B Songs]] (''[[Billboard (magazine)|Billboard]]'')<ref>{{Cite magazine |title=https://www.billboard.com/artist/chris-brown/chart-history/tfc/|magazine=Billboard |language=en-US}}</ref>
|22
|-
|}
==References==
{{reflist}}
{{Chris Brown songs}}
[[Category:2023 singles]]
[[Category:2023 songs]]
[[Category:Chris Brown songs]]
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